Ur and mir consolidated facility for research and development and headquarters in 2024. Source: universal robots
Economic uncertainty took a toll in the robotic industry, including a leading seller. Robotic Group of Terradyne Inc. This week she released 10% of her global labor force. Teradyne owns universal robots A/S and mobile industrial robots APS, leading developers of collaborative robotic weapons and autonomous mobile robots, appropriate.
It is not clear how many employees we have influenced restructuring. However, Teradyne Robotics says on its website that it has 1400+ employed worldwide. A reduction in 10% includes a 6% reduction in Denmark, where the headquarters are universal robots (ur) and mobile industrial robots (MIR).
“The robotic industry generally passes a rough spot,” said Ujjwal Kumar, president of the Teradyne Robotics group, said Robot’s message.
“UR dropped by 3% year -on -year and Mir increased by 1% year -on -year,” he said. “We overcome the market that had a two -digit decline.”
The demand for Robotice did not meet expectations, because the slowdown of cavirs in capital, war that interferes with trade and work and uncertainty among manufacturers, Kumar said. “I have been in the industrial world for more than 25 years, and the day is this of the sweaters in the low -work core, high -volume production,” he said.
“Last year was one of the consolidation of UR and Mir operations and improved the quality and cost of our goods and timely supplies for new products,” Kumar added. “Our book is to overcome the market, powered by innovations, channel transformation and new vertical substances.”
Teradyne reports “restructuring” sales, marketing, services
In his earnings for the fourth quarter of 2024, Teradyne acknowledged that his robotic business was slow compared to his main test business.
“The industrial automation market is weak in Q1,” said the company based in Massa. “In 2024 we combined UR and Mir operations into a uniform group for robotics.”
“Now in the fourth quarter of 2025, we consolidate our robotic market functions to allow our best partners to sell the full product line of UR and MIR and to better serve customers with a single customer service organization,” Teradyne said. “This restructuring will affect our efficiency and reduces our robotics Breakeven Render from $ 440 million in 2024 to $ 365 million in 2025.”
The company said its total returned robotics was $ 365 million for $ 2024, with UR contributing $ 293 million and $ 72 million.
Kumar said Terradyne consolidates sales, marketing and support teams of UR and after focusing on new products last year.
“Up to 55% of Mir’s partners are also UR partners, so 55% return,” he explained. “In the old structure, we had an account manager for each of them who called on the same OEM (manufacturer), GSIS (Global Systems Integrator) and distributors. We had the opportunity to eliminate some overlap, customer service skills and expand regional coverage.
“The services were similar to overlapping with different product lines,” Kumar added. “By combining forces, we will have better coverage of any geography for technical support and repairs based on contracts for multi -year services.”
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Universal robots move from new products to new markets
Last year, Teradyne said it launched a record number of new products for the growth of its serving addressable market (SAM). They include the MIR1200 pallet connector with artificial intelligence to detect pallets, robots with cleaning values for semiconductor production plus food and drinks, and mobile COBOT MC600.
Universal robots also increased the capacity of the useful load of their UR20 and UR30 weapons via software updates. She continued to develop her Polyssope X platform and started working with NVIDIA on AI combination with his cobots. Meanwhile, MiR Fleet Enterprise offered to manage the fleet for autonomous mobile robots (AMRS).
“We needed a slimmer commercial organization to continue to launch new products and have better coverage with big accounts and OEM,” Kumar said. “The key verticals for us include logistics and warehouses, as well as semiconductors thanks to the new relationship between Thrike Terradyne with ADI (analog Devices Inc.). We start focusing on food and drinks and pharmacies. ”

The MC600 is designed for reliable mobile manipulation, says Mir. Source: Mobile Industrial Robots
Kumar still bulls on global growth
While Teradyne expects to grow in the first half of 2025, Kumar was still optimistic about the prospects of universal robots and mobile industrial robots.
In December, the universal robots opened their first production facilities in China with new models for this market, UR7E and UR12E.
“We believe the Chinese market is turning around the corner,” Kumar took. “We believe that they are now evaluating better quality -based offers and we are building on this hypothesis. We have large growth plans. ”
At the same time, growing working shorts in production, storage, agriculture, food and construction increase in demand for automation in North America and Europe.
“In talks with the main companies across the US,” Kumar said. “Advanced space for robotics- which is more cooperating and for high to moderate intervention- can also help if industries need people to move continuously. These are exactly the kind of jobs that new generations of Cobot and AMR can strengthen.
As the fair starts, the universal robots will continue to exhibit with their partners UR+ Ecosystem, as shown in its events for Cooperation this week.
“We are not pulling back to our presence on these events,” Kumar said. “Our growth focus is on the introduction of new products and we will have to talk about new applications and solutions with customers.”
“Mobile manipulation includes a growth driver,” he said. “Last year, we launched two products and in all the same applications for human scale as humanoid robots, but with more capable and affordable mobile cobots.”
“We will still bring another AI -based solution to expand the space for application,” Kumar said. “2025 will be a key year in the advanced robotic industry.”
Editor’s note: Steve Crowe contributed to this article.